Speaker Marketing Materials

Posts for speakers to share on social media to promote their Triple Play sessions

• Story Post
• Static Post

Example Caption:
I’m thrilled to announce I am speaking at the 2024 Triple Play REALTOR® Convention & Trade Expo. Join me Dec. 9-12 to discover skills and strategies to enhance your professional and personal growth in the industry.

• Instagram: Visit realtorstripleplay.com to learn more
• All Other Platforms: Learn more >> https://www.realtorstripleplay.com/events/session-schedule/

Recap Post following Triple Play

• Story Post
• Static Post

Example Caption:
Thank you @realtorstripleplay for an incredible experience! It was an absolute pleasure educating, networking, and learning from Realtors® across the tri-state area. I hope to see you again next year!

Promoting the track your session is on

• Story Post
• Static Post

Example Caption:
Are you interested in my topic at this year’s REALTORS® Triple Play? My session falls under [Track Name] and I would love to be a part of your Triple Play experience. If you’re curious to learn more about my session, leave a comment or DM me

• Instagram: Visit realtorstripleplay.com to learn more
• All Other Platforms: Learn more >> https://www.realtorstripleplay.com/events/session-schedule/

Subject:Don’t miss out on my Triple Play sessions
Heading: Triple Play is Almost Here!
Body:
Join the conversation at my [# CE + State Credit] session and learn how to navigate [industry changes, social media, technological advancements, AI, best practices, etc.]. I look forward to connecting and engaging with you.

• Download the Triple Play App to add my session/s to your schedule
  • [Session name] on [Date] at [Time], in Room [Room #].
  • [Session name] on [Date] at [Time], in Room [Room #].
• Registration for the 2024 REALTORS® Triple Play is $129 before Dec. 9 for REALTOR® members.

See you in Atlantic City!

Name
Title
Signature

Sample Script:

Are you coming to the 2024 REALTORS® Triple Play?

Make sure you stop by Room [Room #] for my session, [Session Name] on [Date] at [Time].

Don’t miss out on the strategies and skills you can take away and integrate into your business!

(e.g. Make sure you stop by Room 402 for my session, Communicating Your Value to Your Buyer Clients on Dec. 10 at 9 a.m.)

[OR]

This session is worth [Amount of Credits] in [Eligible States] and will provide strategies and skills you can take away and integrate into your business!

See you there!

Any of these free audios for reels can be used with a clip of you speaking, a clip of an audience you have presented in front of, or multiple clips of your expertise.

Keep your reel under 10 seconds encouraging replays and more views, overall boosting engagement. Add text over the clips indicating your session(s) name(s), date(s), time(s) and credit(s).

These free audio links are calming and indicate an enjoyable experience for your students:

1. Track 1
2. Track 2
3. Track 3

Instagram:

• Tag @realtorstripleplay for a chance to be featured.
• Use the stories feature to post real-time pictures, videos, polls, links, and more. Post a behind-the-scenes image or video of you prepping for your session and encourage people to attend. Ask a question to see what your audience would like to see within your session.
• Add a poll in the comment section. Meet your audience where they are and ask what their favorite event is at Triple Play to introduce yourself.
• Instagram and Facebook’s algorithms continue to prioritize Reels so use the sounds and script above for optimal engagement.
• Use carousels or post a seamless carousel with a panoramic photo that can be split into two 1080 x 1080 pictures.
• Add your location – Triple Play REALTOR® Convention & Trade Expo
• Engage with your audience and answer comments, DMs, and story responses.

Facebook:

• Tag REALTORS® Triple Play (@REALTORSTriplePlay) and location when posting.
• Share timely updates with your followers: If you have new resources to share related to your upcoming session, let them know to build rapport.
• Engage with your audience and add a conversation starter in your comments.
• Test out different types of posts to see what your followers engage with most.

Threads:

• Combine text and audio in a single post. Reuse the video you made for Reels and post it on Threads.
• Weekend posts drive higher engagement so consider posting your video the weekend before Realtors® Triple Play
• Ask a question in the caption to encourage a conversation in your comment section.

LinkedIn:

• Engage with your audience by posting conversation-starting content. Ask for session feedback or what they would like to learn from you.
• Engage in polls and post visual content like photos and videos.

Twitter/X:

• Tag REALTORS® Triple Play (@TriplePlayExpo) and location when posting.
• Be relevant by posting about trending topics and tie in your business with current trends.
• Engaging with your followers will build a relationship of trust.
• Take polls on Twitter about your class and how people liked it, and ask them to provide any feedback.
• During the convention may not be the best time to post, but in between classes and special events, people are more likely to be scrolling on social media.